Somos means we are in Spanish. The we is an duo of Australian Ben Caldwell and Mexican Marco Ruiz Cantú. The Somos story began while Mauricio was studying oenology and viticulture at the University of Adelaide in 2010. Following graduation he returned to his native Mexico with a small shipment of Barossa Shiraz me made for fun and named it Juguette, a Spanish word for toy. His market was primarily friends and family but sold a bit in distribution helping to fund his trip home.